Course AA327.1 · Year III · Summer 2025-2026

EUROPEAN BUSINESS ENVIRONMENT

Compulsory course in Business Administration, taught by Ionela Gavrilă Paven.

This course page is from 2025-2026 and is archived.
See this course for the current academic year

Overview

Lecturer
Ionela Gavrilă Paven
Seminar tutor
Silvia - Stefania Maican
Type of course
Compulsory
Language of instruction
Romanian
Erasmus language
English
Domain
Business Administration
Field of study
Business Administration
Form of education
Full-time
Form of instruction
Lecture
Credit awarded by
Grade
Teaching methods
Lecture, Discussions.
Entry requirements
-

Aims

The objective of this discipline is to know and understand the fundamental concepts in the field of european business environment, and the mechanisms and methods according to which the resource economic circuit is formed and alloted at microeconomic level.

Knowledge, understanding of the basic concepts, theories and methods of the field and area of specialization; their proper use in professional communication

Appropriate use of standard evaluation criteria and methods to assess the quality, merits and limitations of processes, programs, projects, concepts, methods and theories

Development of professional projects using principles and methods established in the field

Applying the principles, norms and values of professional ethics within its own rigorous, efficient and responsible work strategy

Course contents

1. European Investments (Concept of Investment and Influence Factors, Population Savings, Investment Costs) 2. Investments and Convergent Growth (Economic Growth, Investments, Costs Economic Growth) 3. Evolution of the Business Environment (Evolution of the Main Economic Indicators of Business Environment, Economic Growth Rate) 4. Investors (Financing Sources, Categories of Investors, Investors’ Interests) 5. Motivations for Investors (Economic Impact of Investments, Theories regarding the Investment Process, International Companies Impact upon National Economies) 6. Investitional Impulses (Structural Convergence, Savings, Savings and Investments, Analyze of the Investment Projects, Fluctuation of the Economic Activity).

Learning outcomes

This discipline offers the ability to: understand the economic processes and phenomena; form and develop an adequate economic language; conscious use of economic categories; development of an economic mode of thinking; understand the functioning modes in economics.

Assessment

Written test examination – 80%, Verification during the semester – 20%.

Recommended reading

European Economy - Course
Gavrila-Paven I.
1 Decembrie 1918 University of Alba Iulia, Alba Iulia, 2019 · -
Economics
Laudon, Kenneth C.; Laudon, Jane Price
Oxford University Press, Oxford, 2007 · -
Compendium of the European Union
Norkett, Paul
Essex: Tekron, Essex, 2007 · -
Business Communication and Public Relations - Course
Gavrila-Paven I.
1 Decembrie 1918 University of Alba Iulia, Alba Iulia, 2019 · -
European Business Environment
Gavrila-Paven I.
1 Decembrie 1918 University of Alba Iulia, Alba Iulia, 2019 · -